职位介绍

DigiCentury Corporation, a leading vendor of enterprise class capital program management Software and IT consulting services, is currently seeking a marketing professional to be located in its Guangzhou, China office.
Responsibilities:
* Increase the profile, image and visibility of the Corporation and its products and services within selected market verticals. Current targeted segments include Government, Education and Financial.
* Generate inbound leads for its capital project portfolio solution and IT consulting services through outbound marketing programs such as email, direct mail, online programs, PR, internet marketing and trade shows.
* Work with management to develop the overall marketing strategies and tactics across all product and service lines.
* Develop and execute marketing launch plans for all new products and services.
* Develop product and service marketing materials and programs, including data sheets, presentations, case studies, press releases, white papers, "flash", and customer events.
* Maintaining and improving company websites.
* Develop recommendations and programs to improve our client's product/services success based on knowledge of industry, customers, technology and competitors.
The ideal candidate should have previous marketing and sales skills, knowledge and experiences, gained from working in the IT industry. Key Skills Required:
* Demonstrated ability to manage delivery of projects and programs in a cross functional, geographically dispersed environment in a timely and effective manner.
* Demonstrated ability to produce high caliber marketing materials.
* Native English writing and presentation skills.
* Ongoing interaction with product/service management, product development and sales.
* Superior Power Point, Word and Excel skills.
* Excellent interpersonal skills at all levels.
* Demonstrated ability to research and analyze useful industry and competitive information.
* Responsible for tracking marketing communication expenses and budget requirements. Track effectiveness of generating qualified leads for each campaign. Prepare reports documenting the ROI.
* Bachelor's Degree required.
* MBA helpful.
* Travel may be required.
* A daily schedule that overlaps with US and China working time may be required.
* Experience working in a small business environment desired.
3628 7181-20|178 1027 5755 34Please send your cover letter, resume and compensation history and expectation to iajobs@digicentury.com.